MySpace tries to strike new chord in digital music by Radka Konkolova

As everybody certainly knows, today’s world and life is faster and faster by every day and people who are in the hurry usually don’t have enough time to do some things. Several decades ago there was invented one special invention which these days helps people every day. Exactly, this invention is Internet.

In the beginning it was used only for purposes of US army and was very primitive to the contrary to this used nowadays. That time nobody believed it could be used by ordinary people at offices, homes or even on the walk. But now it is completely different. Millions or billions of people all over the world use it daily either for their work, for entertainment or for both. This is really very useful thing for everyone from every age group. But the most popular and used is probably among young people and teens. Most of them spend several hours daily behind the computers and have fun by playing games, chatting with friends from different parts of our planet, watching movies and videos, listening to music, sharing and downloading files, documents, photos, videos, music…

There are also many networking sites on Internet, because almost every country has special one and there are also some common. And those common networking sites are the most popular and consist of several millions of members from United States through Europe to Asia and Australia. The biggest competition is between two biggest such sites, MySpace and Facebook.

But MySpace is little bit different networking site from Facebook. It is probably more about networking in the base of common hobbies, or same favourite music, etc. There are several millions of members and about five million various bands which want to share their own music via Internet and make their band more popular this way.

And because MySpace wants to be better than Facebook, it has come with new feature named MySpace Music. MySpace signed the agreement with 4 gigantic music editors and with Amazon.com. So editors will offer music and members will be able to buy it via Amazon.com. I think this was good idea because people prefer to have digital music instead of classical, I mean that music on CDs. Falling demand is noticeable because you can see sales of CDs have got decreasing tendency as well as the profit of the sales which has decreased from $12 billion in 1999 to $5 billion this year.

People there, on MySpace are now allowed to add ten songs to their profile and share their most favourite music with others and add about 100 songs only for their own listening (without sharing with others). The concept is to allow members to listen to their favourite songs and interprets legally, what means they are also allowed to stream the music for some fee (it goes via Amazon.com) and transfer them from their computers to their mp3 players. The good thing here is that the next distribution of the song is unlimited. Neither the fee is high, so this makes MySpace Music a rival for Apple’s iTunes. The difference for now is an amount of songs provided by given sites. Of course there is much less choice in MySpace Music (approximately several thousands song) to contrary to iTunes with about 8.5 million songs.

The profit for MySpace as well as for Amazon.com and those 4 giants should come from selling songs and from advertisements and this should probably increase interest of legally acquired music and profits , too because this form will be, in my opinion, more acceptable, better and easier for listeners than purchasing CDs.

In my opinion MySpace Music can become more popular and acquire higher gains in the future. We will see soon because for now it is allowed only in United States but it is going to East Europe soon…

related story: http://news.yahoo.com/s/ap/20080924/ap_on_hi_te/tec_myspace_music;_ylt=AjlLHTV8w7oni8a3c5j5B3as0NUE

by Radka Konkolova for PocketNews (http://pocketnews.tv)

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edited by Beata Biskova