Beatles finally made it to iTunes by Zuzana Zelenakova

Finally, after seven years Apple managed to get the Beatles´ classic catalog to the iTunes. It certainly is agreat satisfaction for Apple CEO Steve Jobs who is a great Beatles fan himself. All 13 albums of the legendary band can be now downloaded through the world´s most popular music retailer. "I am particularly glad to no longer be asked when Beatles are coming to iTunes," Ringo Starr said in a statement. "At last, if you want it, you can get it." You can get one song for $1.29, albums are sold at $12.99, and double albums at $19.99. Beatles on iTunes are expected to boost significantly Apple´s digital music revenue in the last quarter. "This could help b! roaden the demographic range, maybe sell more iPods," said BGC Partners analyst Colin Gillis."In the holiday quarter, iPod sales really matter for Apple. We're looking at north of 20 million iPods sold. This certainly doesn't hurt that." The deal is the result of seven years of negotiations between Steve Jobs, Beatles management company Apple Corps and the Beatles label EMI. "For Apple it has been a personal crusade of Steve Jobs, so he will be happy to get it, and it's something that's been a gap in the service for a long-time," said Mark Mulligan, an analyst at Forrester Research. Disagreements between John Lennon´s widow Yoko Ono, Olivia Harrison, the widow of George Harrison, and the remaining two Beatles, paul McCartney and Ringo Starr, had been the main reason why the deal was not closed earlier. Now, many wonder if it is not too late for Beatles to enter the world of digital music sales, if they did not miss their chance to make the biggest profit possible as th! e pace of download sales is not as high as it was last year. O! n the ot her hand, we are talking about Beatles here who reshaped the face of popular music. Most likely, die hard fans won´t let them down.

related story (sgx18624): http://news.yahoo.com/s/nm/20101116/tc_nm/us_beatles;_ylt=Ai...

by Zuzana Zelenakova for Cantell TV (http://cantell.tv)

Cantell TV is the fastest growing provider of digital broadcasting coupled with telecommunications, allowing people to easily control, view, upload and share digital content through proprietary interface coupled with free phone calls. Cantell TV is committed to ! delivering infinite choices to your world of entertainment at the tip of your fingers.