BSkyB wants more by Claudia Sonea

BSkyB says show me the money, more money! Rupert Murdoch's News Corp is seeking to take control of the British satellite broadcaster that operates Sky Digital, a subscription television service in the United Kingdom and Ireland. Will the deal go through or the negotiations will be terminated as none of them want to make compromises. Due to the fact that in television just like in the Internet industry the competition is really tight and the struggle for a first place makes them offer better services to the viewers. In order to go beyond the second position it currently occupies as world's largest media enterprise, N! ews Corp thought to expand in addition to finding new platforms, such being the case of electronic reading platform. By purchasing full control of British Sky Broadcasting, News Media probably pursues an expansion in the television industry and get the advantage of the new 3D technology. BSkyB is a very good investment, with over 2 million subscribers and an agreement made with Virgin Media at the beginning of the month for the purchase of Virgin Media Television. It also offers its customers a variety of services from Sky Digital to Sky Sports magazine. Those who love watching movies, football and many more in the comfort of their own homes, can now turn it into an experience due to the 3D programs offered by BSkyB. Both companies are very important and powerful and Murdoch is already associated to BSkyB, not only through his son who is senior executive at News Corp and chairman of the British satellite broadcast! er. What stales the purchase? Money…BSkyB turned down th! e bid of 7.8 billion and said it deserves at least 14 percent higher. Stay connected to see whether they will do a tango or part their own ways.

related story (sgx17695): http://www.france24.com/en/20100615-rupert-murdoch-news-corp...

by Claudia Sonea for Cantell TV (http://cantell.tv)

Cantell TV is the fastest growing provider of digital broadcasting coupled with telecommunications, allowing people to easily control, view, upload and share digital content through proprietary interface coupled with free phone calls. Cantell TV is committed to delivering infinite choices to your world of entertainment at the tip of! your fingers.